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Episode #48: Noam Toister (CEO & Co-Founder – Bookaway Group)

Episode #48: Noam Toister (CEO & Co-Founder – Bookaway Group)
00.00/44:06

Episode #48: Noam Toister (CEO & Co-Founder – Bookaway Group)

In this episode, we speak with Noam Toister, CEO and co-founder of bookaway.com, a startup that helps travelers with everything to do with ground travel tickets (bus, ferry, train, you name it).

In 2020 when the pandemic struck, the travel industry suffered the largest crisis in 100 years. bookaway crushed from significant revenue to tens of dollars a day.

Some people are generals of peace, some of war. Noam is a general of war. Instead of closing shop, he and the team raised 35 million dollars and bought 3 companies.

The scale of the collapse is what makes Bookaway’s turnaround remarkable: a business that helps travelers book buses, ferries and trains worldwide went from healthy revenue to literally tens of dollars a day when the pandemic shut down global travel overnight. Rather than winding down, Noam and his team raised $35 million during that same crisis and used it to acquire three companies, betting that the travel industry would recover and that being aggressive while competitors retreated would pay off. He’s candid about how much of that bet came down to choosing investors who were willing to back a war footing instead of a retreat.

It’s a story of resilience, of pushing forward against all odds, and of how choosing the right investors can make or break your chances of success.

Enjoy your listen!

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Some further resources:

  • Real Life Superpowers podcast on Ctech

Image credit: Irad Nitzer

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