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Episode #76: Roy Avidor – Co-Founder and CEO of Cymbio

Episode #76: Roy Avidor – Co-Founder and CEO of Cymbio
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Episode #76: Roy Avidor – Co-Founder and CEO of Cymbio

In this episode we speak with Roy Avidor. Roy is the CEO and Co-Founder of Cymbio, a game-changing retail tech startup. 

Cymbio is a marketplace and dropship automation platform that helps brands like New Balance, Lacoste, Steve Madden, and many more scale their digital sales effortlessly.

With over 15 years of experience in retail, wholesale, and eCommerce, Roy knows the industry inside and out. 

He’s also a shareholder and board member at I.A IL and owns and runs the multi-brand retail chain “Originals.” He’s previously served as a Senior Economic Advisor to Israel’s Minister of Industry and Trade and is a member of YPO – the global leadership community of extraordinary CEOs.

Roy’s perspective comes from wearing several hats at once: while scaling Cymbio’s dropship automation platform for brands like New Balance and Steve Madden, he’s also running the multi-brand retail chain Originals, sitting on the board at I.A IL, and drawing on an earlier stint as a Senior Economic Advisor to Israel’s Minister of Industry and Trade. That breadth across founder, board member, retailer, and policy advisor is what shapes how directly he talks about balancing stability and growth, and about the sense of urgency that comes with leading a startup versus overseeing an established chain at the same time.

We discuss:

  • Co-Founder relationship and initial bootstrapping
  • The importance of working with investors who act as partners
  • The potential conflict between personal and professional relationships
  • The power of trust and communication
  • The significance of listening to customers and adapting to their feedback
  • Balancing stability and growth 
  • The sense of responsibility and urgency that comes with leading a startup
  • And much more

We hope you enjoy your listen

With 15 years in retail and eCommerce behind him, Roy speaks candidly about what it actually takes to build a lasting co-founder relationship, from early bootstrapping to choosing investors who act like partners, and navigating the blurry line between personal and professional trust.

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